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FOR THE FIRST TIME EVER, YOU’LL LEARN ALL THREE ASPECTS OF WHAT IT TAKES TO CREATE STUNNING PORTRAITS (HINT: IT’S NOT JUST THE LIGHTING) Scott Kelby, the world’s #1 best-selling author of photography books, Editor-in-Chief and Publisher of Photoshop User magazine, and Publisher of the just-released Light It magazine, has reinvented how lighting books are written by finally revealing the entire process from start to finish. You see everything from the complete lighting setup (and all the gear used), to the shoot (including all the camera settings and a contact sheet of the progression of the shoot), to the all-important part that most books don’t dare include–the post-processing and retouching in Photoshop. This book also breaks new ground in the visual way it teaches you the lighting setup. There aren’t any sketches or 3D models–you see the lighting layout in a full-page photo, taken from above during the live shoot, so you can see exactly where everything’s positioned (the subject, the photographer, the lighting, the background–you name it–you see it all). Plus, you’ll see side, over-the-shoulder, and more behind-the-scenes views, so you can absolutely nail the lighting every time. LEARN THE LIGHTING SETUPS THE PROS USE Each year, Scott trains thousands of professional photographers during his Light It. Shoot It. Retouch It. LIVE! seminar tour and now, for the first time ever, he’s taken that incredibly popular style of learning and put in into book form. Now everyone can have a real-world reference for getting the same looks today’s clients are clamoring for. You’ll learn: The step-by-step layouts for creating the most-requested and sought-after lighting looks How to get more out of one light than you ever thought you could (this is worth it alone!) How to control and shape your light without breaking the bank The camera settings, gear, and power settings for every shot The retouching techniques the pros really use to make their subjects look their very best How to retouch hair, eyes, lips, skin, and lots of other little retouching tricks that make a really big difference How to create high-contrast portrait effects without buying expensive plug-ins A host of insider tricks, invaluable shortcuts, and kick-butt special effects to give you a real advantage over the competition Plus, Scott includes a special bonus chapter that shows how to create these same studio looks using off-camera hot shoe fl ashes and the modifi ers made for them. There’s never been a book like it.

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Product details

Series: Voices That Matter

Paperback: 264 pages

Publisher: New Riders; 1st edition (September 11, 2011)

Language: English

ISBN-10: 0321786610

ISBN-13: 978-0321786616

Product Dimensions:

7.9 x 0.7 x 10 inches

Shipping Weight: 1.5 pounds (View shipping rates and policies)

Average Customer Review:

4.5 out of 5 stars

192 customer reviews

Amazon Best Sellers Rank:

#145,826 in Books (See Top 100 in Books)

I bought this book after listing to yet another Photofocus podcast which featured Mr Kelby as a guest host. I love his sense of humor and he has a fantastically detailed methodology for communicating his technical expertise.This book is called Light It, Shoot it, Retouch It but those three aspects are not given equal weight. I was initially taken aback by how much of the book was spent on retouching vs lighting and shooting but as I went through it I found the post processing information absolutely fantastic. I think that there could have been more insight provided about why certain modifiers would be chosen over others in some of the setups. Also, since it does mention the actual shooting aspect in the title I think that more attention should have been spent on dealing with how he manages a shoot, interacts with the models, how he directs the models and some technical tips on how he focuses and composes his shots.The above is really just a minor nitpick considering how fantastic the information that the book does provide is. He really opened my eyes to more of the "what" is possible with photoshop along with the how these things are achieved. I greatly appreciated that.The book's one significant and almost inexcusable flaw is that he never tells you what his lighting ratios are! He uses 500ws elinchrom lights in just about all of the shoots and goes so far as to show you the exact power settings that he used for his shots. But why not use a light meter at the subject and measure each light to tell me how the actual exposure composed is from the subject's point of view. Telling me your aperture and the power settings is doesn't mean nearly as much as telling me that the side strip light is 1.5ev and the key is 1.0. The aperture, iso, shutter speed and light power settings may be nice to have but that information comes a distant second in my mind behind knowing the actual exposure ratios. It was stunning to me that this key detail is left out. Even if you knew the exact distance between each light and the subject, the power settings of the lights is not very helpful because you have no way of knowing how much light is consumed by the modifiers.Even with that major short coming of the book I would recommend it. There is some great information here and I think that it will help me with my own creativity, process and workflow.

Iâ€™ve been shooting digitally for a couple of years, and would classify myself as an outdoors photographer. I have YET to shoot a half decent photo inside EXCEPT for the shots I took in a class with the instructor helping me in HIS professional studio. Now, Iâ€™m just about to set up a home studio and want to make sure Iâ€™m investing wisely. This book was a perfect purchase for me.The title â€œLight It, Shoot It, Retouch Itâ€ is exactly what Scott Kerby doesâ€¦ he walks you through 11 separate photoshoots. He shows you the equipment he used (incident lights and/or strobes), the locations and power settings on each light, the location of the model, and the location of the photographer, and finally the settings on his camera. After taking the shots, he brings you through the step-by-step process in the Adobe software to get the exact same results he gets.Before you go with him on these photoshoots with him, Scott takes the time to share with you 11 things you need to know before reading the book (an excellent walk through of equipment youâ€™ll be using and the choices youâ€™ll make) and 10 things he wishes someone had told him before he started using studio lighting. This intro could be expanded into a book of its own, and was invaluable advise to me as Iâ€™m just setting off down this path in my hobby.This was my first book by Scott Kelby, and will not be my last â€“ his writing is clear, his examples are brilliantly selected, and he shares everything he knows on every page.

This book uses a style similar to Ansel Adams' book entitled "Examples" in which he shows you the end product and some of the steps and/or thoughts he used to achieve the end product. Kelby does the same, but for a more narrow topic: studio photography of people (models), but representative with multiple styles. He is very consistent for each example showing: a) studio layout of lights, etc.; b) the rationale for using specific light types, modifiers, and their affects; c) the exact names/models of equipment used; d) comments about degree of ease or difficulty; and e) requirement he experienced for touch up and the steps used in Photoshop for doing so. It is not a book for learning Photoshop (far from it). Furthermore, it is not a book on posing nor a comprehensive guide to portrait lighting techniques (e.g., as in Earnest's "Sculpting with Light"). But it is a book that illuminates the steps Kelby took to create 12 or so finished prints). To a certain extent one can use the book as a cookbook, organized by specific objectives (Dramatic Glamour Lighting, Edgy Lighting, Fashion Photography Lighting, and so forth). He gives the reader plenty of practical hints, but little theory.I'm not a professional photographer, but have been active in the field for 40 years or so. I rate myself as strong in composition, technology, landscape photography, but weak in the use of artificial light sources and portrait photography. I love exploring and learning (learning once never to take on a wedding)! Kelby's talent shines in this book, but he stretches it a bit in claiming that one can create the same images with <= $15,000 equipment. Heck, he should market such a package!

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